Britain has its own style of fashion that sets it apart from any other country. For instance, fashion in Paris and other French cities is often based around history and traditional notions of chic whereas the fashion culture in Britain is more about the future with new and innovative ideas.
The fashion style in America tends to be much more classic and comfort focussed rather than trying to be trendy. Simple garments like a tee shirt and great pair of jeans can be worn with impeccable style.
Although British designers do take inspiration from other styles and cultures they stay true to their roots and create individual looks to give to worldwide customers. Much of British fashion flows on from its heritage – think of tea dresses, florals, tweed, plaid and knitwear.
Britain’s are not afraid to have fun with fashion often combining different patterns and textures for a great look; try a floral dress with a leather jacket.
Many of the world’s best designers are British or have studied in here.
Born in Lewisham, London Alexander McQueen was one of six children born in a public housing estate and went from rags to riches with his career as a fashion designer.
McQueen won British Designer of the year 1996/97 and-2001/02/03 and in 2003 he won International Designer of the year and was also awarded an OBE by the Queen. His success saw him open stores in New York, Milan, Los Angeles, and Las Vegas. The Duchess of Cambridge is a fan of Alexander McQueen designs.
Other designers include Christopher Kane, Paul Smith, John Galliano, Stella McCartney, Christopher Bailey, Julien Macdonald and Vivienne Westwood, all of which are now internationally acclaimed.